Technical Web Analyst

Knab was founded in 2012 because we wanted to do things differently. Simpler, smarter and more advantageous for our customers. Because we believe we can help everyone maximize their financial affairs. "Feel at ease when it comes to your finances. Every day." By combining smart technical solutions with a healthy dose of human intelligence, we create financial services that really meet your needs. Add to that some of the sublime personal service from our employees and you end up with something that's truly unique to the world of finance! 

In a nutshell 
As a Technical Web Analyst you are a true expert and the go to person for advice on your area of expertise. You will focus on measurement and audiences and will be the expert that will identify the latest trends and technologies affecting the performance (for example: ITP, Cookieless future) regarding measurement & audiences of our different channels (paid, earned & owned) and provide solutions accordingly. 

Furthermore; 

• You will know the ins and outs of Google Tag Manager and have experience in implementation projects for tracking and measurement;
• You will help with defining use cases with the product & marketing teams, pick-up action points, report and help them improve the results;
• You will manage tracking implementation projects for web and app measurement;
• You will translate the data that we collect towards audiences that can be used over the channels with our Customer Data Platform;
• You will work on sending the right data to our attribution tool and provide the requested dashboards within the tool;
• Speaking fluent Dutch is a requirement for this job.

The Team  
As Technical Web Analyst you directly report to the Manager Digital Channels. The expert center focuses on defining guidelines across the value streams to maximize efficiency and support the value streams in achieving maximum value for our customers. 

You will work closely together with the other Technical Web Analyst in our team. Furthermore, you will collaborate with our other digital channel specialists to uplift the efficiency of the channels. Next to measurement & audiences there are several specialists (SEO, Social, Messaging, Search & Display) with whom you will focus on upholding the maturity of our channels and experiment with new opportunities to uplift them further. Furthermore, you will work closely with the digital marketeers from the different sales &retention teams. 
 
Your Profile 
You are the expert on Technical Web Analytics and will help the value streams to deliver value to the customers. You possess the following; 

• You have experience with use cases and working with a Customer Data Platform;
• You have experience in Measurement and know your way around Tag management platforms (preferable Google Tag Manager);
• 3+ years as a specialist in Technical Web Analytics.

Diversity Statement: Come as you are. Knab is an open workplace with positive vibes. We are inclusive of all nationalities, races and genders. We feel comfortable to bring our authentic whole selves to work and like you to do so too. 

Work with us! 
If you come to work with us, Knab will become a significant part of your life. Therefore, we make sure the ambiance is just as exciting as your job. Check the benefits! 

If you have any questions regarding this role or the process, please feel free to reach out to us!

We don`t collaborate with third parties to fulfill this role.