The whole company comes together once a quarter for KIP day. KIP stands for Knab Increment Planning. On that day we review the past quarter and reflect on the successes we have booked. We discuss whether there is any reason to adjust the strategy, and make plans for the upcoming quarter. Which team will tackle what? How can we help each other? All to achieve as many of our goals as possible. We end KIP day with some kip” (Dutch for “chicken”) and drinks, so that we can turn our plans into action the next day and go full speed ahead.